Project: MOX-TV Ecosystem
Role: UX/Visual Design Lead
MOX-TV features a lean-back 24/7 curated video stream. Users can tune in to discover new music via the tastefully curated "live transmission" of music video content or by exploring music by genre.
Interspersed between music videos is exclusive editorial content called MOX TV NEWS which features video segments about electronic music artists, news and events. MOX TV NEWS helps users discover new music and cultivate a richer appreciation of electronic music.
I 100% hands-on led the competitive analysis, concept development, wire framing, visual design for MOX TV mobile, tablet and responsive web.